Client: Lay’s - Flamin’ Hot

Brief: Flamin’ Hot Launch in Argentina

Objective: For this project, we developed the creative concept,

key visual,  and idea for the digital launch campaign of Flamin' Hot

spicy chips.

The campaign centered around an engaging landing website that

brought the brand experience to life.

Users could watch the spot, purchase the chips, and interact

through Twitter and Spotify integrations, creating a dynamic,

multi-platform activation.